How to make Instagram videos with AI

Render 9:16 from the start

Reels fill a vertical frame. A model composes light and movement across the frame you asked for, so cropping a 16:9 render to vertical throws away the composition and softens what is left. Set 9:16 before you generate.

Respect the safe area

• Keep the subject centred, away from the top and bottom eighth
• Leave the lower third clear for captions and the account bar
• Avoid detail at the very edges — the UI covers it

Movement in the first second

Open on motion rather than a slow fade: a push in, a reveal, steam rising, a whip pan settling. Dead air at the start of a Reel reads as a skipped post.

Make it loop

Clips that end roughly where they began loop invisibly, and a looping Reel racks up watch time without any extra work. A gentle orbit, a rotation or a settle-and-return move all loop well; a long one-directional dolly does not.

Keep the grid consistent

Pick one style and one light direction for a whole series, then change only the subject. Your profile starts to look like a brand rather than a set of experiments, which is what makes people follow rather than just watch.

Animate the photos you already post

Your best-performing still is usually your best Reel. Upload it, let Expivid write the motion from the image, and the subject stays exactly as your audience already recognises it.

Batch a fortnight in one sitting

Draft several shot descriptions together, render the keepers, then caption and schedule them in your editor. Two hours of generating comfortably covers two weeks of Reels.